HomeGoods Holiday Happy
2011
Description
Art direction and interactive design for the 2011 HomeGoods Holiday Gift Guide.
Fields
Branding, Art Direction, Web Design
- HomeGoods Holiday Happy Gift Guide
Landing page design and art direction while at KBS+P - Art direction and design for the 2011 HomeGoods Holiday Gift Guide. Interactive interface was developed where users could shuffle through 5 gifting categories: foodies, entertainers, travelers, kiddies, and movie lovers. This would show a range of merchandise that covered the basic and expected ideas to the unique and unexpected gifts with a twist. Therefore, showcasing HomeGoods range of holiday gift merchandise.
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Art Direction done to introduce Clean Diesel to the US market. Project is still in development.Advertising, Art Direction, User Interface Design2012 -
Prototype developed in under 24 hours with a team of perfect strangers. Two developers, two interaction designers, and myself put together a winning mobile app to help connect Farmer's Market Vendors and New Yorkers.Entrepreneurship, Product Design, User Interface Design2012 -
Mobile optimization and design for the HomeGoods Stylescope quiz.Advertising, Art Direction, User Interface Design2012 -
Microsite created for goods for good, a non profit based in New York City that works with orphanages and communities in Malawi.Art Direction, Icon Design, Web Design2012 -
Art directed a series of webisodes for HomeGoods while at KBS+P. Along with interior decorator Elaine Griffin, I also art directed, dressed and styled each room that was featured in the videos.Art Direction, Branding, Television2011 -
Art direction/design in partnership with Hui Min Lee and Kevin Wang for the Asian edition of V Magazine.Editorial Design, Art Direction, Graphic Design2011 -
Work done while a designer and prop designer for Sesame Street Productions (39&40)Design, Set Design, Production2011 -
John Frieda 2012 campaign. Art directed while at kbs+p.Art Direction, Advertising, Branding2012 -
Assisted in the brainstorming, design, execution for the newly opened Target Harlem in New York City.Graphic Design, Branding, Advertising2011 -
Provided design and connecting for the October 2009 issue of Details Magazine.Editorial Design, Branding, Graphic Design2011 -
Varios logo designs and explorations.Art Direction, Graphic Design, Branding2011 -
Refresh of the popular magazine "Pyschology Today"—overall refresh included a reformatted grid system and a more sophisticated aesthetic.
Photography by Erin Mulvehill and Carlo Van de Roer.Editorial Design, Graphic Design, Art Direction2011 -
Conceptual line of customizable blank T-shirts.Branding, Design, Graphic Design2011